Defining Broadcasters for the 115th Congress

We Are Broadcasters Campaign
Spots for Download

Americans turn to local TV and radio stations to provide them with the news, emergency updates, weather reports, sports and entertainment they value. Yet, the policymakers who have the ability to shape broadcasting’s future do not always understand local stations' vital role in communities.

NAB launched the We Are Broadcasters campaign in 2013 to educate legislators about the many ways their constituents rely on local broadcasters. To date, more than 2 million spots have been aired by stations.

As part of this campaign, NAB is pleased to provide new radio and TV spots available in English and Spanish that will replace the current spots airing nationwide. The new “Just the Facts” spots remind policymakers and audiences that radio and TV stations are the most trusted source of local news, with no agenda like on social media or cable “shout shows.”

To be strategic, we ask that stations in the Washington, D.C. market air the spots more heavily when Congress is in session, and those outside of Washington air them more heavily during recess periods. Click here to view congressional recess periods throughout the year.

Thank you for your engagement in this successful campaign that strengthens broadcasters' voice in Washington, D.C. Please continue airing these spots as often as possible throughout 2018.

Please email us with questions or feedback.

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Campaign: We Are Broadcasters
Phase 4: Just the Facts

TELEVISION - ENGLISH

30 - Broadcast News (H.264)Preview

30 - Without Local (H.264)Preview

15 - Broadcast News (H.264)Preview

15 - Without Local (H.264)Preview


30 - Broadcast News (MPEG–2)Preview

30 - Without Local (MPEG–2)Preview

15 - Broadcast News (MPEG–2)Preview

15 - Without Local (MPEG–2)Preview

TELEVISION - SPANISH

30 - Broadcast News (H.264)Preview

30 - Without Local (H.264)Preview

15 - Broadcast News (H.264)Preview



30 - Broadcast News (MPEG–2)Preview

30 - Without Local (MPEG–2)Preview

15 - Broadcast News (MPEG–2)Preview

RADIO

60 I Stay Local - English Preview

30 I Stay Local - English Preview

30 Info Overload - English Preview



60 I Stay Local - Spanish Preview

30 I Stay Local - Spanish Preview

30 Info Overload - Spanish Preview